Full Job Description
Job Title: Digital Content Strategist
Location: Erwin, Tennessee
Company: Domino’s Pizza
About Us
Domino’s Pizza, a global leader in the pizza delivery and carryout industry, prides itself on innovation, speed, and the commitment to delivering the best product to our customers. Founded in 1980, our Erwin location has expanded its operations and is dedicated to providing exceptional service and high-quality pizza. As we continue to evolve and enhance our digital presence, we’re excited to offer an incredible opportunity for a passionate and driven Digital Content Strategist to join our team.
Position Overview
The Digital Content Strategist will take the lead in developing and implementing content strategies that enhance the customer experience, drive engagement, and support our marketing initiatives. This pivotal role requires an innovative thinker who excels at analyzing data, understanding consumer behavior, and creating impactful digital narratives.
Key Responsibilities
- Develop and execute a comprehensive content strategy aligned with the company’s goals and customer needs.
- Collaborate with cross-functional teams, including marketing, graphic design, and regional managers, to ensure a unified brand voice.
- Conduct in-depth market research to identify trends, competitive landscape, and content gaps.
- Utilize SEO best practices to optimize content for search engines and increase organic traffic.
- Create engaging, high-quality content across various digital platforms, including websites, social media, and email campaigns.
- Analyze content performance through analytics tools and make data-driven decisions for future strategies.
- Develop editorial calendars and ensure timely delivery of content to meet marketing deadlines.
- Implement and maintain a cohesive content management system.
- Monitor customer feedback and engagement to continually evolve our content strategy.
- Stay up-to-date with digital marketing trends and best practices, and continually look for ways to innovate.
Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- A minimum of 3-5 years of experience in digital content strategy or digital marketing.
- Strong understanding of SEO, social media, email marketing, and content management systems.
- Proficiency with analytics tools such as Google Analytics, SEMrush, or similar.
- Exceptional writing and editing skills, with a keen eye for detail and creativity.
- Ability to work independently and collaboratively in a fast-paced environment.
- Strong project management skills and the ability to manage multiple projects simultaneously.
Why Join Domino’s?
At Domino's, we believe that our employees are our most valuable asset, which is why we strive to create an environment that promotes growth, innovation, and collaboration. By joining our team as a Digital Content Strategist, you will:
- Be part of a company that is a household name and a leader in the food service industry.
- Work in an inclusive, supportive culture that fosters creativity and encourages your development.
- Have access to various professional development opportunities, training, and mentorship programs.
- Benefit from competitive salary packages, bonus opportunities, and comprehensive health benefits.
- Be part of initiatives focused on sustainability and community engagement.
Application Process
We invite candidates who meet these qualifications and are excited about the prospect of contributing to our dynamic team at Domino’s Pizza to apply. If you share our passion for creating exceptional customer experiences and thrive in a fast-paced, collaborative environment, we want to hear from you!
To apply, please prepare your resume and a cover letter highlighting your relevant experience and your vision for this role at Domino’s. Successful candidates will demonstrate a commitment to excellence and a passion for digital content strategy.
Join us at Domino’s as a Digital Content Strategist in Erwin, Tennessee, and help us shape the future of our digital presence!